Facebook Ads, is it worth it?

Screen Shot 2014-03-13 at 11.56.22Since a few days I’m running a bunch of ad campaigns on Facebook for AdRotate.

Lot’s of likes, the targeting of people seems good. But there is little to no engagement so far. Nobody sees my posts or something – Perhaps I’m impatient. Facebook doesn’t offer much insights in when to expect results. Just “you’ll get much likes per day”. But that’s useless if nobody sees your posts. So how useful are Facebook Ads for you?

Do you use it? Does it work for you? Thoughts?