Matomo Analytics

Difficulty: Easy | Updated: October 13, 2019
Pro Feature

You can track Impressions and Clicks using Matomo Analytics.
This gives you a bit more flexibility with what kind of adverts you’re tracking. Including HTML5 adverts.

Select Matomo Analytics

Using the Matomo option all statistics are tracked externally, AdRotate Professional will add a few special tags to your adverts, similar to how Google Analytics works.

AdRotate Professional can detect simple banner images and most HTML5/iFrame adverts and add the Matomo attributes in the code by itself. Simply enable Statistics for each advert you want to track and AdRotate Professional does the rest.


Once enabled, your next Matomo report should include stats from your adverts in the Events section.

Seeing your statistics

When you track stats remotely they are no longer visible in your AdRotate Dashboard.

If you log in to your Matomo dashboard and navigate to Behaviour menu. In there go to Events and you should see something like this:

Matomo View Stats

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