You know something is very wrong with the world when you’re not at all pleased to see someone use a creditcard on your site to buy something. Sure you appreciate the sale, but you just know there is a huge chance it’s going to end up in a dispute or chargeback because the card was stolen.
This has been the case for me pretty much every time someone bought one of the more expensive licenses with a creditcard. The reversal rate on these sales is nearly 100%. Not because people keep changing their mind or are being dumb with their monthly statements. Nope, it’s because almost every purchase was done with a stolen credit card. It’s ridiculous. Lately I just roll my eyes, thinking “here we go again” whenever someone uses a credit card for the more expensive purchases.Read more »
As with any site, new or overhauled, things go wrong when you launch it. I’ve spent hours and hours writing content, checking plugins, patching plugins. I’ve created smart redirect templates. Customised the hell out of the new theme. Spent days setting up pages, designing logos, icons. Anyway, weeks of work. Then I finally launch the thing – No sales all day. So I figured it’s a slow day. But nope.Read more »
Increasing revenue isn’t always achieved by making a product better or keep innovating on it. You can also increase revenue by making it people easier to give you their money. Which is one of the things I have done over the past 6 months or so.Read more »
In the first half of this year, through last year, I had some issues finding a suitable Credit Card processor. In short, none of them would have me as a customer for various reasons – Mostly because my revenue was too low or because I was not in their area of operation.
This post outlines the past 15-18 months of me finding the right combination of checkout options.