Google Analytics

Difficulty: Easy | Updated: June 23, 2015

Pro Feature
Track Impressions and Clicks using Google Analytics Events.
Have all your analytics in one place with the power of Google behind it.


Using the Google option all statistics are tracked externally, using onload and onClick() tags, AdRotate adds those to your adverts where required.

For simple banner images, flash ads and even some HTML5/iFrame ads AdRotate Pro can detect the format and add the code by itself.


Tracking code

Using Google Analytics you should already have the Googly Analytics Universal tracking code in your site somewhere. AdRotate uses this code to push it’s events so make sure it’s set up correctly or add it if you haven’t already. Once set up, your next Google report should include stats from your adverts.

Seeing statistics

Since you track stats remotely they are no longer visible in your AdRotate Dashboard.

You can see your gathered statistics in 2 places in Google Analytics.

  • Real-time: Events
  • Behaviour: Events

Note: Some extra steps may be required to format the stats in Google Analytics to suit your needs.
This can be achieved with filters. Check the Google Analytics documentation to see how this works.