Advanced scheduling options
Show only on
Using this feature you can show adverts on certain days only. For example an advert that runs for 6 months but only should show on Tuesdays.
Daily start/stop at
If you're advertising something that only should be shown at certain hours of the day you can specify between which hours the advert should run on the days you select in the above option.
These hours are calculated based on your WordPress timezone settings.
Maximum clicks and impressions
If you have your advert running for a period of time but you also sold a maximum of clicks and/or impressions for that period you can set a limit on those as well.
Whichever condition is met first will disable the advert. This limit works for every advert currently active in the group.
Spread Impressions
If you have sold a number of impressions for the duration of the schedule but do not want to risk using them all up in the first few days you can spread the impressions over the entire schedule duration. AdRotate will calculate a sensible maximum per day. If the daily limit is reached, the advert will stop showing until the next day (midnight).
When the new day starts the daily limit is reset. This limit is per advert that is currently active in the group.
On top of that there is a spread option that applies to all adverts combined. This lets you create campaigns with a impression limit for a group of adverts.
Note: This may cause adverts to intermittently not show which in turn may cause gaps in your advert coverage. So make sure that you have enough adverts in the group or a sufficiently high limit or set up a fallback group.